Atari ($ATRI) – Powering the Gaming Industry

Atari, the pioneer of the videogame industry, is venturing into the crypto space by creating their own token, Atari Token, ($ATRI), to power the future of the interactive entertainment industry. The global entertainment and media market is projected to be worth approximately $2.2 trillion by 2021. Interestingly, gaming is continually accounting for a more significant chunk of the industry’s value and is projected to be worth $200 billion within the next few years, according to Statista. With the integration of blockchain technology and the Atari Token, the company believes that this will revolutionize the global gaming industry.


Atari token is developed by icons in the gaming scene, Atari. The firm has over 200 games under its name. If you are a gamer, their titles would not be able to you as games like Pong, Missile Command, and Roller Coaster Tycoon were once very popular.

Atari has been developing games since 1972. Therefore, its knowledge of the interactive has been enjoyed by gamers through generations.

Notably, to be alive from 1972 means that the company has been able to adapt to the changing needs in its environment swiftly. It’s this open-mindedness that has seen the introduction of the Atari Token. Frédéric Chesnais leads the project as the CEO, with Manfred Mantschev heading the business development division.

Atari's Partners
Atari’s Partners (Image credit: AtariChain Website)

Additionally, the project has partnered with notable firms in the cryptocurrency and blockchain fields. They include the Litecoin Foundation, Arkane Network, Chain Games, and Blockchain Game Alliance (BGA).

What is the Atari Token ($ATRI)?

Atari Token ($ATRI) is a blockchain-based currency aimed at streamlining payments in the interactive entertainment space. The token is developed using Ethereum’s ERC-20 standards and is powered by the Ethereum blockchain.

However, before expanding to the entire area, the token sought to first make an impact on the gaming ecosystem. Although the project is driven by a blockchain system with a relatively low transaction speed (around 20 transactions per second), the network is exploring a layer-two scaling solution to enhance the network speed.

With the token, the Atari team is keen on removing the barriers presented by other cryptocurrencies like Bitcoin and Ethereum. For example, instead of limiting themselves to particular use cases, the cryptocurrency can be used in a wide range of use cases in the long run.

Simply put, the Atari team is keen on developing a token that can be used in everyday activities even outside gaming.

Atari Token ($ATRI)
Atari Token ($ATRI) (Image credit: AtariChain Whitepaper)

Despite being an in-game currency, ATRI can be exchanged for real-world items. Also, it can be converted to fiat.

ATRI is stored in an ATARI Omni wallet that’s available on iOS and Android-powered mobile devices. The wallet has notable functionalities such as:

  • Support for human-readable addresses.
  • Chat support.
  • Ability to send payments through SMS, Email, and chat.
  • Ability to initiate crypto-based payments via a credit card.
  • Support for government-issued currencies such as the Euro or Dollar.
  • Also, with the right regulatory approvals, the Atari Omni wallet can swap crypto for fiat.
Atari Ecosystem
Atari Ecosystem (Image credit: AtariChain Website)

ATRI occupies a critical role in the Atari ecosystem. For instance, the token is used to power activities on smart contracts. In addition, it acts as a medium of exchange on supported platforms. As a start, the token forms a key pillar in the Atari system that has the Atari Casino, Atari Exchange, and Atari Betting.

Atari ($ATRI) Public Sale

The public sale of the Atari Token will begin on 29 October 2020 on Exchange. The price per token is set at $0.25 per token with a hard cap for the public sale of $1 million. The Atari Token will be listed on the Exchange following the completion of the public sale. For more information, please refer to their telegram or twitter.

Atari Tokenomics

The circulating supply of Atari Token is 65,389,000 and the total supply is 7,771,000,000. Atari Chain applies a token burn/buyback economic policy that aims to track network growth, demand and usage with the emission of new tokens into circulating supply. Any unsold tokens during the Private or Public Sale will ultimately be burned.

Atari Tokenomics
Atari Tokenomics (Image credit: Atari Tokenomics)

Atari Token Governance

Since it’s a community-focused project, the governance of the token is done through a decentralized autonomous organization (DAO). But, the basic rules have to be developed before welcoming community involvement. Therefore, the project will smoothly transition from centralized to decentralized governance.

However, after decentralization, the Atari network will have 12 distributed parties that will oversee consensus among the Atari community.

Advantages of ATRI

Within such an expansive industry, such as interactive entertainment, the token has a wide range of advantages. Top among them include, but not limited to:

Easy Integration

The token is built to be the universal token on gaming platforms. For this reason, the fact that it is based on the Ethereum protocol puts it at its rightful path, considering that the blockchain platform has more than triple the number of developers compared to other decentralized networks.

High Liquidity

ATRI banks on attracting liquidity from a multitude of internet-based entertainment platforms. Notably, the coin will be integrated on platforms that are secure, as well as with high transaction volumes.


The cryptocurrency industry has been filled with scams and poorly secured platforms for a long time, leading to security breaches and loss of investors’ funds. ATRI solves this by opening up to independent audits. This powers secure smart contracts and prompt the use of standardized safety policies. (

ATRI Use Cases

The token can be used by gamers and developers alike. For gamers, the ATRI is ideal for making micro-transactions inside games, making digital representations of avatars, and allows participation in casino games centered around cryptocurrency.

Atari’s Vision (Image credit: AtariChain Website)

Developers, on the other hand, enjoy an enhanced payment process during development and an incentive to build blockchain-based games. For example, developers can easily integrate in-app purchases and collaboratively program, test, and translate their work.


In an industry expected to reach a valuation of 2.2 trillion US dollars, putting those who matter, gamers and developers, at the heart of the growth is the key to foster a motivated community and a vibrant interactive entertainment industry. This can only be achieved through innovative solutions like the Atari token.

From powering in-game purchases to facilitating chat-based payments, ATRI sits at the core of the gaming sub-industry and forms a core pillar in the entire internet-based entertainment sector. Through its key partnerships, easy integration, high liquidity, and openness for auditing, the Atari token is ready to conquer all the sectors of crypto-based online entertainment.

Importantly, its success in these realms would naturally lead to its adoption for daily uses outside the entertainment space.

Disclaimer: Cryptocurrency trading involves significant risks and may result in the loss of your capital. You should carefully consider whether trading cryptocurrencies is right for you in light of your financial condition and ability to bear financial risks. Cryptocurrency prices are highly volatile and can fluctuate widely in a short period of time. As such, trading cryptocurrencies may not be suitable for everyone. Additionally, storing cryptocurrencies on a centralized exchange carries inherent risks, including the potential for loss due to hacking, exchange collapse, or other security breaches. We strongly advise that you seek independent professional advice before engaging in any cryptocurrency trading activities and carefully consider the security measures in place when choosing or storing your cryptocurrencies on a cryptocurrency exchange.

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Vivan Tan
Vivian is a Web3 Correspondent with a passion for blockchain technology and its potential to revolutionize the world. She has been covering the space since 2018, writing articles and giving talks on the subject. Vivian is particularly interested in how blockchain can be used to create more equitable and secure systems of governance and finance. She has a degree in computer science and has worked with several startups in the space.