Google’s cloud division is offering customers the chance to test its newest AI technology, generative AI. This AI produces human-like prose or other content from past data. Companies such as Deutsche Bank, Uber, and Victoria’s Secret are already giving Google’s tools a try. Generative AI can be used for a variety of applications, including customer service chatbots and AI to handle drive-thru orders at Wendy’s fast-food restaurant in Ohio. With their generative AI, businesses can create content that is more human-like and tailored to their customers’ needs. This technology has the potential to revolutionize the way businesses interact with customers and create content.
Free AI Previews to Compete with Rivals
Google’s cloud unit achieved its first-ever operating profit in the last quarter, thanks to its pioneering AI technology. Alphabet has announced updates to its Google Cloud Platform, including a computer programming assistant called Duet AI, to draw more business customers.
However, its rivals are also marketing competing products, making it difficult for the company to stand out. To stay ahead of the competition, they are offering free previews of its AI services, hoping to attract more customers and close the gap with larger competitors such as Amazon and Microsoft.
Google Cloud’s AI Models Attracting Rivals, Deutsche Bank Expands Collaboration
Alphabet’s Google Cloud is gaining attention from customers, including rival companies, due to its AI models. Deutsche Bank is one such company that is increasing its collaboration with them while still using Microsoft’s productivity tools. The bank is looking to automate tasks using Google’s engineers and its “large language models” to reduce expenses in call centers and explore the potential of Google’s AI to produce research and provide better customer service.
This could provide an advantage for both the bank’s customers and staff by analyzing economic data, market reports, and other materials. Google Cloud’s AI models are helping customers, including rival companies, automate tasks, reduce expenses, and explore the potential of AI to produce research.
AI-Powered Ad Copy Technology Streamlines Process for Companies
They have developed an AI-powered technology that helps companies create ad copy in Google Docs. Companies such as Adore Me and Victoria’s Secret have already begun using the technology, and Wendy’s is piloting it in June.
The company is aware of the potential risks of AI producing inaccurate information, so they are monitoring the AI and having research analysts validate and edit the material before it is published. This technology is helping companies save time and money by streamlining the ad copy creation process.
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