Coinbase and Bitpanda, two of the world’s largest and most well-established crypto companies, have just announced a strategic partnership that will make investing in crypto a lot easier. Austrian-based platform Bitpanda has formalized an agreement with American consolidator Coinbase, making Coinbase a liquidity provider for Bitpanda Technology Solutions (BTC).
Preserving Brand Identities in the Partnership
This mutual collaboration follows the desire of both firms to accelerate the growth of digital assets across the world. Coinbase will utilize Bitpanda’s business infrastructure layer to connect with European banks and financial institutions. In addition to this, the partnership will offer fully regulated trading infrastructure as well as Bitpanda’s regulatory licenses, which will further simplify the entry into the European market for investors while preserving their brand identities.
Shared Vision for Trust, Transparency, and Security in Digital Assets
The partnership comes at an opportune time for Coinbase which faces regulatory challenges in the United States. Coinbase plans to expand globally with services like zero-fee subscription Coinbase One and institutional platform Coinbase International Exchange (CIE). Coinbase’s head of Institutional Sales for EMEA & APAC regions, Guillaume Chatain, expressed his enthusiasm over the deal. Both firms share a vision for the future of digital assets based on trust, transparency, and security.
Partnership Benefits for the Crypto Asset Community
The entire crypto asset community will also benefit from this new strategic partnership. MiCA, the Markets in Crypto-Assets regulation, enables banks to provide crypto value to their customers. Lukas Enzersdorfer-Konrad, BitPanda’s COO, highlighted how banks can track funds flowing into crypto companies and see missed business opportunities. Additionally, this partnership alleviates trust concerns for banks offering crypto services to clients.
Revolutionizing Digital Asset Investments
The crypto winter doesn’t seem to have deterred Coinbase’s and Bitpanda’s ambitions. Both firms are determined in their mission to revolutionize digital asset investments and offer secure and compliant services to investors. In addition to Coinbase One and Coinbase CIE, this new partnership has solidified its lead in the digital asset market, and the implications it can have on the wider crypto ecosystem are too great to ignore. However, Coinbase and Bitpanda are driving innovation in the crypto space and unlocking new pathways in the digital asset era.
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